Netflix will briefly enter the boutique weed business with a line of marijuana strains tailored to accompany the streaming service’s exclusive series.
This weekend only in Los Angeles, Netflix is teaming with the city’s Alternative Herbal Health Services for a pop-up event offering “The Netflix Collection,” 10 different strains inspired by shows like Arrested Development, Orange Is the New Black and Bojack Horseman.
“Each strain was cultivated with the specific shows in mind, designed to complement each title based on their tone,” Netflix said in a statement. “For example, sillier shows may be more indica dominant, while dramedies will be more sativa dominant to help the more powerful scenes resonate.”
Due to federal law, Netflix won’t actually profit from the sale of “The Netflix Collection”; instead, the pop-up event is a promotional stunt of sorts for the streaming service’s Disjointed, a new series about a cannabis dispensary. Three of the 10 blends are inspired by Disjointed, which premiered Friday, the Guardian reports.
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