Cheryl Shuman, founder of the Beverly Hills Cannabis Club, arrived at the Perennial Holistic Wellness Center, an upmarket medical-marijuana dispensary in Los Angeles, in a red 2010 Ferrari California, a gift, she said, from a friend. She had come to get supplies for a “mansion party” that she was hosting the following evening, one of the semiregular events she organizes with her daughter, Aimee, to promote their marijuana enterprises. Shuman, a tall 54-year-old blonde with the unflagging cheer of someone accustomed to being noticed, handed the keys to Perennial’s valets with a Mae West-inflected “Careful, boys.” She headed inside to present her state-issued Medical Marijuana Identification Card.

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